Our Story

The Story Behind “Prest”

The name “Prest” is deeply rooted in our family surname, Preston, providing both a personal connection and a meaningful foundation for the brand. Designed with a focus on both activewear and leisurewear, the name reflects the dual nature of a balanced lifestyle—movement and recovery. In the fitness space, “Prest” alludes to “pressed,” a staple term in strength training, and subtly contains an anagram of “reps,” representing the repetition and discipline at the core of every workout. On the leisure side, the word “rest” naturally emerges, highlighting the importance of relaxation and well-being. Together, these elements embody the heart of Prest: where performance meets presence, and effort is balanced by ease.